Players do not understand NFT says Ubisoft VC

“They don’t get it for now.” Ubisoft has many plans for NFT, Players do not understand NFT says Ubisoft VC.

Why did Ubisoft’s VC has to go this far to explain the benefit of NFTs for players? NFT has many benefits and now big corporation are seeing this know and now making players aware of it.

Players do not understand NFT says Ubisoft VC

Ubisoft, which apparently has many plans with NFT in the future and will not back down from its decision, believes that players do not understand all the benefits of this controversial technology.

Nicolas Pouard, VC at Strategic Innovations Lab, head of Ubisoft China Blockchain Initiatives, explained that the company would be looking for a customer approach because it was not so simple in that sense. He explained:

Quartz is actually the first step and will eventually lead to something bigger. Something easier for our players to understand. We will continue to provide more features and services around this initiative.

Related: How Did Microsoft Bought Activision?

Pouard went on to express hope that players will eventually better understand the value that NFT offers them. In return, Ubisoft will listen to fan feedback so that it can adapt to what it does “makes more sense to gamers.”

He further explained:

Now, due to the current situation and the background for NFTs, gamers believe that it will destroy the planet first and then only be a tool for speculation. But we want to use them to give players the opportunity to sell their items after the game is over. This is really useful, but they do not realize it right now.

He also noted that Ubisoft does not intend to incorporate digital currencies into all of its projects. Virtually any development team can decide whether to use them or the Quartz platform. Making players aware about the upcoming technology is quite a bold step from one of the biggest gaming firm.

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